Google My Business SEO Optimization Tips To Rank Higher 2020
ecosystem it's all helping each other so what I'm going to do is I'm going to show you a very underutilized tactic that will help you're not only get more traffic but it will also help you rank higher so let's just jump right into that I'm on Google right now okay um now I'm going to use an example just to give you an idea of exactly what I'm talking about
so really the what I'm talking about is a particular feature that is
underutilized but I'm going to show you how to use it to your advantage
so here's exactly what I'm talking about super underutilized 75 reviews but I want you to take a look at the questions and answers now this particular person these are people who know their stuff um there's only two questions and answers alright now this is a part all right this is all making up your content this is all making up your relevance these are questions these are answers this is content bill
within your listing this is a very underutilized feature that will help for your Google my business optimization so here is the tip I please please bear with me here okay so you have your questions and answers now I want to show you some we're gonna stick with this Los Angeles SEO okay so let's just go back to the regular SERPs and I want you to take a look at something now when you're doing this you may need a notepad um you can use your digital notepad you can write it down whatever the case may be but this is the tip that's going to help you anytime you search for something it could be anything all right
if you take a look at the SERPs when we're going down Google will actually bold words okay when they build a word what they are actually implying is I want you to take a look and see how relevant these results are these are the words we can call them variation words or match words okay and these are the words that really jump out these are in bold as you can see so as you can see here this right here is in bold but these are the words that are associated with the search term that are basically saying these are the most relevant words to the term okay now if you go through they're going to be variations in different words but I want to show you something if we take a look let's just say I'll go back to my norm if you take a look at the reviews okay and now this is all gonna tie in together take a look here if you see the word price here it's bolded if you take a look at the word water see it here it's bolded service and work are bolded okay why do you think that is because these are the words that are relevant now there are probably hundreds of words associated with this particular service
that would make this particular service relevant in the eyes of Google so what I am giving you as your optimization tip that is ultra powerful and underutilized whatever your industry whatever your niche you need to go around in one look for all of these words that jump out okay let's just jump down here to another one this guy is a hundred and three reviews there will be tons of words that hop out here's employees bolded here's work again price flooring it has a bolding to it what I'm getting at is simply this when you're creating your listing when you're doing your listing okay let's just hop back here really fast see all seven questions when you were filling out your questions and answers your questions need to be directly related using all of those bolded words at all of your services now another optimization tip when you're filling out your questions and answers some of the questions need to include other locations on where you perform services one of the hardest things to do with your Google my business or for any local business is to expand proximity I am giving you this information to help you when you're putting in your
questions and answers you need to a start adding those bolts B you need to put in all of the questions every single service that you provide needs to be inside of these questions and answers and the very last thing is a lot of your questions need to be do you perform this service in this town do you work in this town do you work in this town do you work in this town and take a look see how they they create their their string their address put in the full address do you offer plumbing in this town
this will greatly benefit you so I'm gonna go ahead and just wrap up exactly what's covered in this video what we went ahead and we wrapped up is a under-utilized tactic to increase your exposure with your Google my business listing the tactic that we used was filling out your questions and answers but not only that the bolded terms are key terms to show relevance in the eyes of Google that your listing is the most relevant for that search term so I went ahead and I showed you how to find all the bolded words to make your listing the most relevant I also went ahead and I showed you how to fill in your
questions and answers and I showed you how you can expand your proximity expand your reach by utilizing this under utilized Google my business feature now I hope that you found value in this video these are some great tips great tactics that you can use if you have a question please leave it in the comments there's anything I can help you with please ask me I'm always happy to help and I look forward to seeing you in the next local seo GMB digital marketing facebook video we'll see you then
